The Raymond 100 Years Celebration, held at the Jio World Convention Centre, Mumbai, was a monumental gala marking a century of craftsmanship, trust, and the evolution of the “Complete Man.” As one of the few Indian brands to reach this historic milestone, the event was a high-profile gathering of industry titans, celebrities, and global partners. The objective was to create a visual journey that transitioned from a humble woollen mill in 1925 to a future-ready global conglomerate. Virtuz Vibes was entrusted with the content creation and stage design visuals, with a mandate to weave 100 years of heritage into a cutting-edge digital environment.

The Process

1. Heritage & Future Visual Identity We developed a cohesive visual system that integrated the “Make in India” spirit. This included custom-rendered environments that served as a backdrop for the unveiling of the commemorative “100 Years of Raymond” postal stamp.
2. Signature Content Creation * Grand Opening Animation: A high-impact sequence setting the stage for the evening’s storytelling.

Conceptual Logo Formation: We designed the hallmark Centenary Logo Animation, where individual threads converged to form the iconic brand mark, symbolizing a century of unity and growth.

Segment Intros & Tributes:
Custom 3D visuals for various business verticals (Lifestyle, Real Estate, and Engineering) to showcase the Group’s rapid transformation.

3. Large-Format LED Stage Integration * Immersive Stage Design: Created massive-scale LED content that expanded the physical space of the stage, providing a cinematic depth for live performances.

Atmospheric “Home Looks”: Developed elegant, understated visual loops to maintain a premium environment during speeches and keynote addresses by Chairman Gautam Singhania.

The Impact The celebration was lauded as a masterpiece of corporate storytelling, leaving a lasting impression on the 1,000+ global dignitaries in attendance.
Elevated Brand Prestige: Transformed a corporate milestone into a cinematic legacy event.

Seamless Integration:

Provided a flawless visual backdrop for high-stakes moments, including an AI-generated short film and celebrity performances.

Emotional Resonance: Successfully bridged the generational gap, appealing to long-standing partners while showcasing a modern vision for Gen Z.